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PARC (company)[img]//upload.wikimedia.org/wikipedia/commons/thumb/5/52/Parcentrance.jpg/220px-Parcentrance.jpg[/img]PARC entrance.[img]//upload.wikimedia.org/wikipedia/en/thumb/4/48/XeroxPARC.png/220px-XeroxPARC.png[/img]Xerox PARC old logo.PARC(Palo Alto Research Center Incorporated), formerlyXerox PARC, is a research and development company in Palo Alto, California, with a distinguished reputation for its contributions to information technology and hardware systems.
Founded in 1970 as a division of Xerox Corporation, PARC has been responsible for such well known and important developments as laser printing, Ethernet, the modern personal computer, graphical user interface (GUI), object-oriented programming, ubiquitous computing, http://www.cy-pr.com/analysis/www.lereve.pl amorphous silicon (a-Si) applications, and advancing very-large-scale-integration (VLSI) for semiconductors.
Xerox formed Palo Alto Research Center Incorporated as a wholly owned subsidiary in 2002.
History
In 1969, Chief Scientist at Xerox Jack Goldman approached George Pake, a physicist specializing in nuclear magnetic resonance and provost of Washington University in St. Louis, about starting a second research center for the company.
Pake selected Palo Alto, California, as the site of what was to become known as PARC. While the 3,000 mile buffer between it and Xerox headquarters in Rochester, New York afforded scientists at the new lab great freedom to undertake their work, the distance also served as an impediment in persuading management of the promise of some of their greatest achievements.
PARC's West Coast location proved to be advantageous in the mid-1970s, when the lab was able to hire many employees of the nearby SRI Augmentation Research Center as that facility's funding from DARPA, NASA, and the U.S. Air Force began to diminish. Being situated on Stanford Research Park land leased from Stanford University allowed Stanford graduate students to be involved in PARC research projects, and PARC scientists to collaborate with academic seminars and projects.
Much of PARC's early success in the computer field was under the leadership of its Computer Science Laboratory manager Bob Taylor, who guided the lab as associate manager from 1970 to 1977 and as manager from 1977 to 1983.
PARC today
After three decades as a division of Xerox, PARC was transformed in 2002 into an independent, wholly owned subsidiary company dedicated to developing and maturing advances in science and business concepts with the support of commercial partners and clients.
Xerox remains the company's largest customer (50%), but PARC has numerous other corporate and venture clients in different fields of use than Xerox including: VMware, Fujitsu, Dai Nippon Printing Co., Ltd. (DNP), Samsung, NEC, SolFocus, Powerset, Thin Film Electronics ASA and many more.
PARC currently conducts research into "clean technology", user interface design, sensemaking, ubiquitous computing and context-aware systems, large-area electronics, digital manufacturing, and model-based control and optimization in embedded, intelligent systems.
Accomplishments
Xerox PARC has been the inventor and incubator of many elements of modern computing in the contemporary office work place:
- Laser printers,
- Computer-generated bitmap graphics
- The Graphical user interface, featuring windows and icons, operated with a mouse
- The WYSIWYG text editor
- InterPress, a resolution-independent graphical page-description language and the precursor to PostScript
- Ethernet as a local-area computer network
- Fully formed object-oriented programming in the Smalltalk programming language and integrated development environment.
The Alto
Main article: Xerox Alto[img]//upload.wikimedia.org/wikipedia/commons/thumb/5/5e/Xerox_Alto_mit_Rechner.JPG/220px-Xerox_Alto_mit_Rechner.JPG[/img]Xerox Alto


Most of these developments were included in the Alto, which added the now familiar SRI-developed mouse unifying into a single model most aspects of now-standard personal computer use. The integration of Ethernet prompted the development of the PARC Universal Packet architecture, much like today's Internet.
The GUI
Xerox has been heavily criticized (particularly by business historians) for failing to properly commercialize and profitably exploit PARC's innovations. A favorite example is the GUI, initially developed at PARC for the Alto and then commercialized as the Xerox Star by the Xerox Systems Development Department. Although very significant in terms of its influence on future system design, it is deemed a failure because it only sold approximately 25,000 units. A small group from PARC led by David Liddle and Charles Irby formed Metaphor Computer Systems. They extended the Star desktop concept into an animated graphic and communicating office-automation model and sold the company to IBM.
Distinguished researchers
Among PARC's distinguished researchers were three Turing Award winners: Butler W. Lampson (1992), Alan Kay (2003), and Charles P. Thacker (2009). The ACM Software System Award recognized the Alto system in 1984, Smalltalk in 1987, InterLisp in 1992, and Remote Procedure Call in 1994. Lampson, Kay, Bob Taylor, and Charles P. Thacker received the National Academy of Engineering's prestigious Charles Stark Draper Prize in 2004 for their work on the Alto.
People associated with PARC

- Daniel G. Bobrow
- David Boggs
- Anita Borg
- John Seely Brown
- Bill Buxton
- Stuart Card
- Robert Carr
- Ed Chi
- Elizabeth F. Churchill
- Lynn Conway
- Franklin C. Crow
- Pavel Curtis
- Steve Deering
- L Peter Deutsch
- Paul Dourish
- Clarence Ellis
- David Em
- William English
- David Eppstein
- Matthew K. Franklin
- Sean R. Garner
- Charles Geschke
- Adele Goldberg
- Jack Goldman
- Timothy A. Gonsalves
- Bill Gosper
- Rich Gossweiler
- Rebecca Grinter
- Neil Gunther
- Bruce Horn
- Bernardo Huberman
- Dan Ingalls
- Van Jacobson
- Natalie Jeremijenko
- Ronald Kaplan
- Lauri Karttunen
- Alan Kay
- Martin Kay
- Gregor Kiczales
- Ralph Kimball
- Butler Lampson
- Cristina Lopes
- Andrew K. Ludwick
- Jock D. Mackinlay
- David Maynard
- Edward M. McCreight
- Ralph Merkle
- Diana Merry
- Robert Metcalfe
- Jim Mitchell
- Thomas P. Moran
- James H. Morris
- Martin Newell
- Geoffrey Nunberg
- Severo Ornstein
- George Pake
- Randy Pausch
- Ashwin Ram
- Prasad Ram
- Trygve Reenskaug
- George G. Robertson
- Eric Schmidt
- Ronald V. Schmidt
- Bertrand Serlet
- Scott Shenker
- John Shoch
- Charles Simonyi
- Brian Cantwell Smith
- Robert Spinrad
- Bob Sproull
- Gary Starkweather
- Maureen C. Stone
- Lucy Suchman
- Bert Sutherland
- Robert Taylor
- Shang-Hua Teng
- Larry Tesler
- Chuck Thacker
- Bill Verplank
- John Warnock
- Mark Weiser
- Niklaus Wirth
- Frances Yao
- Annie Zaenen

Legacy
PARC's developments in information technology served for a long time as standards for much of the computing industry. Many advances were not equalled or surpassed for two decades[potrzebne źródło], enormous timespans in the fast-paced high-tech world.
While there is some truth that Xerox management failed to see the potential of many of PARC's inventions, this was mostly centered to the computing research, a relatively small part of PARC's operations. Technologies pioneered by its materials scientists such as LCD, optical disc innovations, and laser printing were actively and successfully introduced by Xerox to the business and consumer marketplaces.
Work at PARC since the early 1980s includes advances in ubiquitous computing, aspect-oriented programming, and IPv6.
See also

- Xerox Daybreak (a.k.a. Xerox Windows 6085)
- GlobalView



Further reading
- Michael A. Hiltzik,Dealers of Lightning: Xerox PARC and the Dawn of the Computer Age(HarperCollins, New York, 1999) ISBN 0-88730-989-5
- Douglas K. Smith, Robert C. Alexander,Fumbling the Future: How Xerox Invented, Then Ignored, the First Personal Computer(William Morrow and Company, New York, 1988) ISBN 1-58348-266-0
- M. Mitchell Waldrop,The Dream Machine: J.C.R. Licklider and the Revolution That Made Computing Personal(Viking Penguin, New York, 2001) ISBN 0-670-89976-3
- Howard Rheingold,Tools for Thought(MIT Press, 2000) ISBN 0-262-68115-3
External links
- PARC official web site
- Xerox PARC innovation
- Xerox Star Historical Documents
- MacKiDo article
Coordinates: 37°24′11″N 122°08′56″W / 37.403°N 122.149°W / 37.403; -122.149
- Oral history interview with Terry Allen Winograd Charles Babbage Institute, University of Minnesota, Minneapolis
- Oral history interview with Paul A. Strassmann Charles Babbage Institute, University of Minnesota, Minneapolis
- Oral history interview with William Crowther Charles Babbage Institute, University of Minnesota, Minneapolis
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